Open Innovation is not a coffee party


Communication can be the death of good ideas - 2 tricks to make Open Innovation even better. Innovative companies allow consumers to participate in their innovation process within the framework of Open Innovation and burn millions of dollars because they let them communicate with each other. Successes are modest Open Innovation is one of the methods that has been driven through the village like a sow (german saying) in recent years. "You need to open up," "Be transparent," "Engage your community." - yes, all right, but it's also about the "how". Dell's Idea Storm site has collected more than 25,000 [...]